Core Statistics

A/B Testing for Beginners

Module 3 of 4

Core Statistics

Understand the statistical foundations of A/B testing without drowning in math.

32 minutes

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Sections

1

Schools of Thought: Bayesian vs Frequentist

The two major statistical philosophies and when to use each approach.

10 min

Quiz included

2

Hypothesis Testing: The Scientific Method

Learn null hypothesis, alternative hypothesis, p-values, and statistical significance.

12 min

Quiz included

3

Test Types and Distributions

One-tailed vs two-tailed tests and understanding the normal distribution.